Updated: May 18, 2020
Investor | Multimillion-dollar entrepreneur | Advocate | Speaker
“I became more aware of how people perceive me. I adapted. And then I just worked hard. I refused to let up.” -Codie Sanchez
Codie Sanchez is a Managing Director and Partner at Entourage Effect Capital, a private equity firm focused specifically on investing in the legalized cannabis industry. Since its inception in the summer of 2014, EEC has deployed close to $150 million into over 40 companies out of its two dedicated funds and co-investment vehicles. Prior to EEC she previously lead First Trust's Latin America Investment business and held positions at Goldman Sachs, State Street, and Vanguard. She started her career as a journalist where she won the JFK award and the Howard Buffett Foundation grant for covering human trafficking. Sanchez is a pundit and columnist on investing, cannabis and startups, highlighted on The Today Show, Forbes, Fast Company, Entrepreneur, People en Español, Business Wire, etc. She has an M.B.A. from Georgetown University, a master’s from ESADE and Fundação Getúlio Vargas, and a B.A. from Arizona State University. She sits on the board of the Arcview Group, the leading cannabis seed investment platform, Magma Partners a venture fund in Chile, Hispanic Executive publication and is actively involved in AEI.
Why I left wall st to enter cannabis: Let me reintro myself for new faces. I left my worlds of traditional investing and formerly investigative reporting to Work with a 🌱 @entourageeffectcapital bc of three words: Generational wealth creation. I believe in cannabis we are amongst a trend that will have ramifications for decades. Despite setbacks in the market I believe it today more than ever. . So when you find yourself in one of these periods, passionate about the change, and able to affect the outcome, it’s time to leap. 🤜🏼 I’ve worked at some of the largest firms from Goldman to SsGA and soaked up as much wisdom as I could, but I am not clairvoyant. Far from it. However I’ve always been a ravenous student of history and economics. . As a former narco and human trafficking journalist we are taught, look for what’s hidden, find the truth, and don’t let stigma get in your way. So, when offered a chance to invest in 2014, I jumped. Down the rabbit hole, I began to build a picture of the opportunity so many still look down upon. The truth is that not everyone will win, but there will be many winners. 🚨 And most importantly the winners will be counted in lives, freedoms, impact and health. . It’s only so often you have a chance to align purpose with profits... that’s my cannabis story... What is yours? The only way stigma changes is when we share the humanity behind it.
What advice would you give someone wanting to pursue a career similar to yours?
I’d say, be more flexible. Let the world work it’s magic on you. I started as an investigative reporter, then went into asset management, then headed into Latin America, then started playing in startups, and now I’m investing in cannabis in private equity. A straight road it was not. I imagine it won’t be in the future either. So I’d say go open your mind to all there is, might surprise you what you find.
What are the best resources that have helped you along the way?
The best book I’ve ever had is my journal. The ability to write down my thoughts, goals and aspirations consistently and reflect on them is priceless.
If you could step into my shoes, what would you have asked yourself that I didn’t?
What breaks your heart to see in those aspiring? And is answer: those who label themselves victims and lead with a hand out instead of a head up. We are so lucky to be in the US, there is no better time to be working, so don’t expect others to give you anything, because if you grind, you will earn more you can imagine.
If you want your dream job, to make more money, to learn new skills... Despite what the news says, there has never been a better time. . 39 states have a significant gap between jobs outstanding and employees. Unemployment hasn’t been this low since the summer of ‘69... name that song ;) Wages are finally starting to increase. And there are entire industries like cannabis where the 6-8k jobs created a month aren’t even counted in the govt numbers bc they still see the industry in a criminal lense. At EEC we see our 40+ portfolio companies top needs being people. . So... what if someone is just waiting for you to make the call?
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