Tarah Boustani | Founder of At Boxx
Tarah Boustani
Founder of At Boxx
Q: Walk us through your story!
A: We started a few months ago, after seeing the effect of COVID on so many small businesses. We saw an opportunity for them to succeed and increase revenue by creating boxes with their branding, with the theme of teaching our customers something new from home. Our first box is "Making a pour-over and cold brew coffee from home" with the Lost Bean, in Tustin. Our boxes have all items inside needed to create an enjoyable at-home experience, while still supporting local and small businesses. All you need to do is watch the linked video from our website to follow along! We are so proud to work with these amazing small businesses that make our communities feel like home.
Q: Who has been the most inspirational person in my life and at what stage?
A: My mom, especially lately, I really admire her ability to "find a way" in life. She came to this country with no money, barely speaking the language, and through her persistence has always found a way to be successful. I love that through her struggles, she always maintains such an optimistic and positive mindset. She has really shown me that you have to believe in yourself in life. Once you do, you are more than halfway there.
Q: What advice would you give someone wanting to pursue a career similar to yours?
A: Always follow your gut. If you believe in a concept, and if your heart is in the right place, good things will come. When things get tough, that's where you push through, because that's only the test to see if you can handle the success coming your way.
Q: What are the best resources that have helped you along the way?
A: My sisters, my parents, and my best friend.
Q: What are your top self care routines?
A: Walking, exercising, and journaling. Also, some wine and Grey's Anatomy never hurt nobody ;)
Q: What is the most challenging part about what you do?
A: The rejection or walls you hit, especially in the beginning. It is so rewarding when you make it through that.
My mom has always said in business, give your 80%, never your 100%. That extra 20% is invaluable. It is where you can be creative. Where you grow. Where you inspire.
Keep in touch with Tarah!
Instagram: @atboxx
Website: www.Atboxx.com